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Squamish Pride Turns The Sea To Sky Into A Rainbow Road Trip

by Brian Webb  |  May 16, 2026  |  Time 11 mins  |

With Pride Month just a few weeks away, Squamish Pride is getting ready to bring rainbow color to one of British Columbia’s most scenic mountain towns. The second annual Squamish Pride Parade takes place Sunday, June 7, 2026, in Downtown Squamish, about an hour north of Vancouver along the Sea to Sky Highway and about 45 minutes south of Whistler.

Squamish has long been known for granite cliffs, mountain trails, Howe Sound views, climbing culture, waterfalls, breweries, and weekend road trips. It is the kind of place where people stop for coffee on the way to Whistler, then realize they should have planned more time. This year, Pride gives gay travelers another reason to stay longer, walk downtown, support local LGBTQ visibility, and turn a familiar drive into a proper weekend away.

The Squamish Pride Parade starts at 12:00 p.m. on Cleveland Avenue, with the festival running from 11:00 a.m. to 4:00 p.m. The day includes opening remarks, a Land Acknowledgment from the Squamish Nation, drag performers, vendors, music, food, silk aerial work, Pride Squamish merch, and a beer garden sponsored by A-Frame Brewing. Add in the new double Progress Pride crosswalk downtown, mountain views, and a few easy Sea to Sky adventures, and the weekend has all the makings of a Pride escape with substance.

Brian Webb, founder and creative director of HomoCulture, at the Squamish Pride crosswalk with the Stawamus Chief

Why Squamish Pride Is Worth The Road Trip

This is only the second year Squamish has hosted a Pride Parade, and the event still feels close to the people creating and organizing it. There is no oversized festival machine here. No parade pretending to be something it is not. Squamish Pride has a smaller, more grounded feeling, shaped by local people who know why LGBTQ visibility in a mountain town still needs to be public, steady, and protected.

Trevor Wulff, President of Pride Squamish and Founder of the Squamish Pride Parade, grew up in Squamish and knows what was missing.

“It is actually my second annual Squamish Pride Parade on June 7, 2026, my inaugural Squamish Pride Parade was on June 1, 2025 and it brought the entire community together. Being a born and raised Two-Spirited Virgo I grew up in what was a loggers town with no representation of who I am and it was not a welcoming environment.”

Squamish Pride is about celebration, but it also comes from years of wanting something better for local LGBTQ people. It comes from wanting a hometown to become more open than it once was.

Wulff said creating the parade had been a lifelong dream.

“It was a lifelong dream of mine to create the Parade in my hometown, and it was bigger and better and more full of love than I ever could have hoped for. We all deserve a sense of belonging and acceptance and that is my goal with the work I do.”

That is the heart of the event. Squamish Pride is not trying to compete with Vancouver, Toronto, Montreal, or New York. It has its own reason to exist. It is a local Pride event in a place where visibility has taken work.

The New Progress Pride Crosswalk Is More Than A Photo Spot

Downtown Squamish now has a new double Progress Pride crosswalk, and yes, it will be one of the most photographed places during Pride weekend. Get the shot. Post it. Send it to the group chat. Make the mountains behave in the background if the weather cooperates.

In a smaller community, a public Pride symbol does not fade into the background. It stands out. It tells LGBTQ locals, youth, visitors, and allies that Pride belongs in public space. On the street. In the center of town. Where people can see it.

Wulff has been involved in that work for years.

“In 2016 we advocated for the first rainbow crosswalk in Squamish to show our 2SLGBTQIA+ community that they are seen, validated and loved. It was vandalized a few times, likely due to close-minded people.”

Aerial view of Squamish Pride crosswalks on Cleveland Avenue in Downtown Squamish

The new installation came after more than two years of work with the District of Squamish.

“I personally have been working with the District of Squamish on this new installation for over two years and I am proud that my design was accepted and put in place last week. There have been further threats of vandalism, which shows why this work is more important than ever. Especially with the temperature of the world these days. It is important to me to help create visibility and acceptance.”

It is colorful, but it is not decoration. People worked for it. People defended it. People will keep showing up for it.

Squamish Pride crosswalks on Cleveland Avenue in Downtown Squamish with pedestrians and traffic

Squamish Pride Parade Details For June 7

The Squamish Pride Parade takes place Sunday, June 7, 2026, in Downtown Squamish.

The festival begins at 11:00 a.m. with a Land Acknowledgment from the Squamish Nation, followed by opening remarks. The parade starts at 12:00 p.m. on Cleveland Avenue and runs from Pemberton Avenue to Main Street.

After the parade, the celebration continues at Junction Park and O’Siyam Pavilion with a vendor marketplace, live DJ, drag performers, a food truck, silk aerial work, giveaways, and a Pride Squamish merch booth.

A-Frame Brewing is sponsoring the beer garden and has released a Pride Month-specific Rainbow Lake Hoppy Lager, with proceeds benefiting Pride Squamish. That gives visitors a simple way to support the local Pride organization while enjoying a very Squamish afternoon.

The schedule is easy to plan around. Arrive before 11:00 a.m. for the opening. Find a spot along Cleveland Avenue before noon. Stay downtown after the march for performances, vendors, food, and the beer garden. No complicated Pride spreadsheet required.

Squamish Pride banner on Cleveland Avenue in Downtown Squamish with trees and mountain backdrop

Why Gay Travelers Should Plan a Trip to Squamish Pride

Squamish sits along one of the most beautiful drives in British Columbia. The Sea to Sky Highway follows the edge of Howe Sound before climbing toward the mountains, with views that make even a short road trip feel bigger than it is.

For gay travelers, Squamish Pride offers something different from a major city Pride weekend. It is smaller, easier to manage, and tied closely to place. The town gives visitors a mix of Pride programming, outdoor adventure, local food and beer, public art, and scenery without requiring a full week off or a giant travel budget.

There is also something refreshing about a Pride day that does not need to be built around nightlife. Walk the parade. Stay for the festival. Take the crosswalk photo. Grab a burger. Add one outdoor experience. Head to the water. Look at the mountains. Let the weekend be an escape that is casual, adventurous, and fun.

Squamish Pride is a great reason to come out and be proud. The town already has enough to fill a weekend. Pride becomes the reason to go now.

Build A Sea To Sky Pride Weekend

Squamish Pride can be done as a day trip from Vancouver, but the better move is to make it a weekend. The town has enough outdoor experiences to round out the parade without overpacking the itinerary.

Start with the Finnish Sauna Social at Cheekye Ranch. A sauna session fits the Squamish mood perfectly. Heat, fresh air, trees, and a slower pace can help reset the week before the Pride schedule begins.

Brian Webb inside the Finnish sauna at Cheekye Ranch during a Squamish Pride weekend

Add Squamish Canyon for the waterfall boardwalk experience at Mamquam Falls. It gives visitors forest, canyon, and waterfall views without turning the weekend into a full hiking mission. That makes it a strong choice for travelers who want nature without needing to pack like they are crossing the Rockies.

Waterfall at Squamish Canyon near Mamquam Falls during a Sea to Sky weekend trip

For a bigger experience, book the Squamish Explorer flightseeing tour with Sea to Sky Air. The route takes visitors over mountains, lakes, and glaciers around Squamish. It is a splurge, but Pride weekend is allowed to have one big-ticket moment.

Sea to Sky Air flightseeing tour over snow-covered mountains near Squamish

Add The Sea To Sky Gondola For The Big View

The Sea to Sky Gondola is one of the easiest additions to a Squamish Pride weekend. Ride up, take in the views over Howe Sound, walk the trails, cross the Sky Pilot Suspension Bridge, and have lunch at the top.

Some visitors may want to book the Via Ferrata experience. Others may decide the gondola, suspension bridge, and lunch are enough altitude for one day. Both choices are valid. Pride weekend does not need to become a test of nerves.

The Pride flag photos from the gondola add a strong message to the weekend. A rainbow flag against a mountain backdrop says plenty. It’s about visibility and being seen.

For more BC and Canada trip ideas, explore HomoCulture’s gay travel guides when planning the rest of Pride season.

Sea to Sky Gondola cabin above Howe Sound during a Squamish Pride weekend getaway

Keep Food And Beer Easy

Pride days are better when the food plan is simple. Squamish has plenty of places to eat, but A-Frame Brewing fits naturally into a gay travelers plans to visit Squamitsh because it is directly connected to Pride Squamish.

A-Frame Brewing is sponsoring the beer garden and supporting Pride Squamish through its Rainbow Lake Hoppy Lager. That makes it an easy stop for visitors who want to keep part of their weekend spending connected to the local Pride organization.

Beer flight at A-Frame Brewing in Squamish during a Pride weekend getaway

Flipside Burgers is on site at A-Frame, which makes beer and burgers an easy post-parade plan. No fuss. No dress code. No overthinking. Just food, drinks, friends, and enough time to decide whether the crosswalk photo needs another attempt.

Downtown Squamish also makes it easy to wander before or after the parade. Walk Cleveland Avenue, find the new Progress Pride crosswalk, stop for coffee, check out the festival, and keep the day flexible.

A-Frame Brewing in Squamish with a Progress Pride sticker at the brewery entrance

Visit The Welcome Gates At Sp’akw’us Feather Park

A Squamish Pride weekend should include more than the parade route. The new Welcome Gates at Sp’akw’us Feather Park are worth adding to the plan.

The oceanfront park has beach access, paths, boardwalk areas, and views across Howe Sound. The Welcome Gates were created by Sḵwx̱wú7mesh Úxwumixw artist James Harry, bringing Indigenous public art into one of the town’s public gathering spaces.

This stop helps visitors understand Squamish beyond the usual outdoor adventure pitch. The town is not only cliffs, trails, breweries, and mountain views. It is also shaped by Indigenous presence, local art, and community spaces that deserve respect.

Good Pride travel pays attention. Know where the parade starts. Know where to eat. Also know where you are.

Brian Webb, founder and creative director of HomoCulture, with a Progress Pride flag at Sp’akw’us Feather Park in Squamish

Plan Your Pride Weekend With Tourism Squamish

For planning the weekend, Tourism Squamish is the best starting point. The official site has current details on events, places to stay, outdoor activities, restaurants, breweries, parks, trails, and seasonal travel tips.

That planning support helps because Squamish Pride can be built in different ways. It can be a day trip from Vancouver. It can be a one-night stay. It can become part of a longer Sea to Sky road trip with Whistler, Pemberton, or the Sunshine Coast added to the route.

Keep the plan realistic. Start with the parade. Add one outdoor activity. Plan one relaxed food or beer stop. Visit one place that adds local meaning to the trip. Leave space between the plans. Squamish is better when the day is not packed to death.

Aerial view of Squamish, Howe Sound, and snow-capped mountains on a Sea to Sky Air tour

Pride Squamish Is Creating More Than A Parade

Pride Squamish is still building its parade, its audience, and its place on the regional Pride calendar. Going now means supporting the event while it is still growing.

Young Pride events need people to show up. They need volunteers, visitors, sponsors, allies, and locals willing to stand on the street together. They need support before they become established, not only after everyone decides they are worth attending.

Wulff’s hope for visitors is simple.

“For anyone living in or visiting my beautiful hometown of Squamish for Pride Month, I hope they can recognize the love and acceptance for all with the Squamish Pride Parade as well as the events that we do all year.”

That is the invitation. Go to the parade. Stay for the festival. Spend locally. Support Pride Squamish. Respect the town. Take the crosswalk photo, then remember why the crosswalk needed people behind it.

Squamish Pride does not need to be the biggest Pride weekend in BC. It already has a clear local purpose with strong community support.

Aerial view of Squamish Pride crosswalks on Cleveland Avenue in Downtown Squamish

Bring Your Pride To The Mountains

Squamish Pride gives gay travelers a strong reason to turn the Sea to Sky drive into a Pride weekend. The parade is young, the setting is beautiful, and the local work behind it gives the event real meaning. If you have been to Squamish Pride, visited the new Progress Pride crosswalk, or planned a Pride road trip through the Sea to Sky corridor, share your tips, favorite stops, and experiences in the comments.

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